Sunday, September 9, 2012

Your word is your brand

As technology advances, new forms of communication etiquette emerge. Such is the case with e-mail. Who was it that officially decided that WRITING IN ALL CAPS WAS CONSIDERED YELLING IN CYBERSPACE? I don't know, but now that's an accepted rule.

During the past decade or so, email "Do's and Don'ts" have evolved and will probably continue to do so. One of the classes offered at Workplace ESL Solutions is Business Writing, where you'll learn how to write concisely and professionally. Every word that leaves your mouth or your pen reveals a little bit about you and creates your brand, whether for good or for bad. It's important to know how to do it any language!

To help get you started, below is a list of some helpful tips to improve your email writing:

* Write a clear subject in the subject line
* Divvy up a long email with several topics into separate short emails that address one topic
* Press the send button after doing a quick edit and spell check
* Keep sentences short
* Don't use text abbreviations in emails
* Keep paragraphs short
* Use white space between paragraphs
* Respond quickly to an email you receive

* Write in all caps
* Reply to "all" without paying attention to who is going to read it
* Forward inappropriate jokes at work
* Write long, long emails so the reader has to scroll
* Use "urgent" or "important" on every email you write

Happy emailing!